Ciencias Sociales

All Items

• Verbal brand identity from the teaching of design thinking, case Guayaquil city brand

  John Alfredo Arias Villamar

  79-90

• Artificial Intelligence in graphic design. Perception of students of a public university institution

  Katherine Nayeli Macias Reyes , Vanessa Alexandra Tomalá Gonzabay

  9-25

• Comunicación visual y posicionamiento de marca: claves en la visualización de los emprendimientos rurales

  Valeria Alejandra Almao Malvacias, Julia Yvette Suárez Alvarado, Troi Ernesto Alvarado Chávez

  42-58

• Contrasts of power and political influence in two media: private and public in Ecuador, during the COVID -19 pandemic

  Miguel Vásquez Calahorrano, Shirley Serrano Moscoso, Andrea Alvear Viteri

  25-44

• Diseño de juego interactivo para niños, sin programación y con ayuda de inteligencia artificial

  Ariana Daniela Morales Mence, Geovanna Vanessa Ladines Molina, Nathaly Briggitte Ortega Vaca

• Factores del mercadeo ecológico en las microempresas artesanales del estado Zulia, Venezuela

  Andreina Baralt Rincón

  59-78

• Happiness and the role of communication students at the University of Guayaquil

  Tanya Johanna Jiménez Correa, Josué Jonathan Flores Quinde

  71-89

• Inteligencia Artificial: oportunidad o amenaza para la academia y los profesionales

  Bladimir Jaramillo Escobar

  5-8
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  La educomunicación en la nueva realidad

  Troi Ernesto Alvarado Chávez

  4-6

• Teachers’ perception of artificial intelligence in higher education

  Ángel Infante Plaza

  45-56

• The training of the Guayaquil social communicator, faced with the challenges of new information and communication technologies

  Tatiana Valentina Ramírez Ríos, Norma Allyson Armijos Triviño, Leandro Alfredo Armijos Rivas

  57-70

• Visual communication and its importance for the social media promotion of community-based tourism microenterprises of the Ecuadorian coastpromotion of community-based tourism microenterprises of the Ecuadorian coast

  Andrea Carolina Guillén Matamoros, Daniela Yamile Rengifo Rengel, Alexandra Juliana Tumbaco Franco

  90-104

• Workshops on gender equality in the rural sector through the use of communication as a method

  Marcial Alfonso García, Imandra Mendoza Domínguez, Taimy Martínez Rivera

  8-24